September 27, 2018
  • Rakuten LIFULL STAY, Inc.
  • Luxstay PTE. LTD

Rakuten LIFULL STAY and Luxstay to Collaborate in Vacation Rental Business

The two companies are to share vacation rental property listings

Hanoi, Vietnam, 27 September 2018 - Rakuten LIFULL STAY, Inc., a Rakuten Group company providing vacation rental services in Japan, and a fast growing vacation rental booking platform in Vietnam, Luxstay, today announced that the two companies have signed an agreement to collaborate in the vacation rental business.

Under the agreement, Rakuten LIFULL STAY will provide its inventory of Japanese vacation rental properties listed on its vacation rental and accommodation booking site “Vacation STAY” to Luxstay, allowing travelers in Vietnam to reserve accommodation properties in Japan through Luxstay’s online booking platform. Luxstay will also provide its listings to “Vacation STAY”, enabling Japanese travelers to have more choices when they stay in Vietnam. In addition, the two companies will collaborate on marketing activities aimed at Japanese tourists visiting Vietnam and Vietnamese tourists visiting Japan.

The agreement will also see Rakuten LIFULL STAY and Luxstay examine the possibility of jointly develop and supply Rakuten STAY properties in Vietnam and other Asian countries in the future. This would be the first time for Rakuten LIFULL STAY to consider developing vacation rental accommodation properties under the Rakuten STAY brand outside of Japan. Rakuten LIFULL STAY and Luxstay will begin discussions about the development of vacation rental properties in Vietnam and aim to open the first Rakuten STAY property in the country.

“The strategic partnership between Luxstay and Rakuten LIFULL STAY – a no.1 internet corporation in Japan, will allow Vietnamese visitors experience Japanese quality vacation rental service when traveling to the Land of the Rising sun,” said President of Luxstay – Dzung Nguyen. “On this partnership, Luxstay wishes to push Vietnam tourism industry, especially promoting beautiful images of Vietnam and its vacation rental service to Japanese visitors”.

“We are thrilled to partner with Luxstay to offer travelers from Vietnam and Japan with more accommodation options when traveling,” said Munekatsu Ota, Representative Director of Rakuten LIFULL STAY. “We are also excited to being discussions on developing the first Rakuten STAY branded property outside of Japan through our partnership.”

Going forward, Rakuten LIFULL STAY and Luxstay will proactively promote vacation rentals for tourists both visiting Japan and Vietnam contribute to the further development of the vacation rental markets in the two countries.


About Rakuten STAY
Rakuten STAY is a full-service operational support provider in which Rakuten loans the Rakuten STAY brand to prospective businesses and individuals who wish to operate vacation rentals and shared accommodation. Rakuten LIFULL STAY oversees operations from initial consultations, to construction and cleaning in cooperation with contracting companies. Users staying at Rakuten STAY facilities are able to use facilities and amenities, and receive extra services based on a uniform concept wherever they stay. Rakuten STAY aims to expand the accommodation and vacation rental market by creating an environment where customers who have never used vacation rentals can use them and shared accommodations with peace of mind.

About Luxstay
Company name: Luxstay PTE. LTD
Office location: Capital Tower, 21st Floor, 109 Tran Hung Dao, Hoan Kiem, Hanoi
Representative: CEO Steven Nguyen
Details of business:
Luxstay is not just a company providing vacation rental platform, but a tech company providing friendly platform for vacation rental with convenient tourism services, allowing the customers to quickly book medium to high quality homestays apartments on Luxstay.
Date of establishment: November 2016
Website: https://www.luxstay.com/

About Rakuten LIFULL STAY
Company name: Rakuten LIFULL STAY, Inc.
Office location: Yurakucho Building 3F, 1-10-1 Yurakucho, Chiyoda-ku, Tokyo, Japan
Representative: Representative Director Munekatsu Ota
Details of business: Providing services related to vacation rental platform and others
Date of establishment: March 2017
Website: https://www.rakuten-lifull-stay.co.jp/

*Please note that the information contained in press releases is current as of the date of release.

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