May 16, 2024
  • Rakuten Group, Inc.

Rakuten Presents "Super Summer Series 2024," Showcasing Matches from Vissel Kobe, Rakuten Eagles and Rakuten Monkeys

- Initiatives aim to spark discussion on how everyone can enjoy sports while contributing to a sustainable society

Tokyo & Taipei, May 16, 2024 – Rakuten Group, Inc. today announced the "Super Summer Series 2024," showcasing professional sports matches from Vissel Kobe, Tohoku Rakuten Golden Eagles and Rakuten Monkeys. As part of this series, Rakuten will sponsor games in Japan for Vissel Kobe and the Rakuten Eagles. Rakuten’s Taiwan Ecosystem Department, a cross-company organization that drives synergies between Rakuten's ecosystem of services in Taiwan, will sponsor the Rakuten Monkeys game in Taiwan. The official site for the Super Summer Series 2024 was unveiled earlier today.

Under the twin banners of “A Greener Future” and “Sports for Everyone,” Rakuten is implementing a series of initiatives designed to create a "Better Future Together." Included in these initiatives are special title-sponsored matches: the Rakuten Super Match for Vissel Kobe, the Rakuten Super Baseball Game for the Rakuten Eagles, and the Rakuten Super Game for the Rakuten Monkeys. These efforts aim to engage attendees to enjoy sports while contributing to a sustainable society.

To champion environmental sustainability, Rakuten will introduce eco-friendly cutlery at select food and beverage stalls*1 and set up informative panels in areas inside select stadiums to encourage effective waste separation. Each game in the series goes beyond watching sports, offering a wide array of sports-related activities designed to captivate a broad audience.

Attendees can also look forward to engaging in interactive games, such as racking up the scoreboard in soccer and baseball on giant screens, and participating in unique photo opportunities where participants select keywords to generate a personalized image reflecting their vision of a "better future." Additionally, participants will have the opportunity to collect trading cards featuring Vissel Kobe and Rakuten Eagles players as a token of appreciation for their participation at the booths and in sustainable actions.

In celebration of the start of Rakuten Super Match as the first game of the Super Summer Series 2024, Rakuten is launching the Super X Campaign*2, offering fans an exclusive chance to engage with the event. By following one or more designated Rakuten X accounts*3 and reposting campaign posts, fans will receive a chance to win one of 27 pairs of tickets for a stadium tour or a warm-up session viewing of the Rakuten Super Match. Additionally, fans who follow all the designated Rakuten X accounts and repost each campaign post from each account will be entered into a lucky draw for a chance to win one of three pairs of exclusive VIP tickets with lounge access to the Rakuten Super Match, along with a soccer ball signed by a Vissel Kobe player. More campaigns to celebrate the Rakuten Super Baseball Game and Rakuten Super Game will be announced soon.

Rakuten's rich history of supporting sports, highlighted by the Rakuten Super Match and Rakuten Super Baseball Game, is further enriched this year by introducing the Rakuten Super Game for the Rakuten Monkeys. By integrating these events into the Super Summer Series 2024 and aligning them with the theme of "A Better Future Together," Rakuten aims to inspire even more individuals to enjoy sports and reflect on its future role in society.

Notes
*1 Planned for the Rakuten Super Match.
*2 Campaign eligible to applicants residing in Japan.
*3 Eligible X accounts include Rakuten Kobo, Rakuten Collection, Rakuten Mobile Business Services, Rakuten Music, Rakuten NFT, R Channel and Rakuten Sports JP.

Overview of Super Summer Series 2024
Event name: Super Summer Series 2024
Official site: 
https://corp.rakuten.co.jp/event/betterfuturetogether/supersummerseries/ (*Japanese page)

Dates and Locations:
Rakuten Super Match
Date: Sunday, June 16, 2024 
Venue: Japan National Stadium
Match: Meiji Yasuda J1 League Round 18, Vissel Kobe vs Kawasaki Frontale 

Rakuten Super Game
Date: Friday, July 5, 2024
Venue: Rakuten Taoyuan Baseball Stadium, Taiwan
Match: Rakuten Monkeys vs Fubon Guardians

Rakuten Super Baseball Game
Date: Thursday, August 1, 2024
Venue: Tokyo Dome
Match: Rakuten Eagles vs Fukuoka SoftBank Hawks

Overview of Super X Campaign
Official site: https://event.rakuten.co.jp/group/campaign/supersummerseries2024 (*Japanese page)
Campaign duration: 10 a.m. on Thursday, May 16 to 11:59 p.m. on Sunday, May 26, 2024 (JST)
How to participate: Follow one or more designated X accounts and repost the campaign posts. 
*Winners will be notified via DM on their X account by early June.

Details:
1)  Follow one or more designated X accounts and repost the campaign posts to enter a lucky draw for a chance to attend a stadium tour or a warm-up session viewing of the Rakuten Super Match.
2) Follow all designated Rakuten accounts in step 1 and repost campaign posts from all accounts to be entered into a lucky draw for a chance to win one of three pairs of exclusive VIP tickets with lounge access to the Rakuten Super Match, along with a soccer ball signed by a Vissel Kobe player. 
*Eligible X accounts: Rakuten Kobo, Rakuten Collection, Rakuten Mobile Business Services, Rakuten Music, Rakuten NFT, R Channel, Rakuten Sports JP

Prizes:
12 pairs (24 individuals) of tickets with stadium tour pass
15 pairs (30 individuals) of tickets with warm-up viewing pass at Rakuten Super Match
3 pairs (6 individuals) of VIP tickets with lounge access and a signed ball by a Vissel Kobe player

A Better Future Together
Rakuten is engaged in activities themed "A Better Future Together," aimed at creating a brighter future for all through the catalyst of sports. These activities are designed to allow everyone to enjoy sports in their own unique way, fostering Diversity, Equity and Inclusion under the "Sports for Everyone" initiative. Furthermore, Rakuten is committed to addressing climate change and promoting the sustainable use of resources, thereby ensuring that sports can continue to be enjoyed in a rich environment, through the "A Greener Future" directive.
URL: https://corp.rakuten.co.jp/event/betterfuturetogether/ (*Japanese page)

*Please note that the information contained in press releases is current as of the date of release.

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