Tokyo, October 24, 2013 - Monteroza, Inc. and Rakuten Edy, Inc. today announced the progressive rollout of the Rakuten Edy e-money service from October 28 across Monteroza’s 2,040 establishments (as of October 1, 2013) nationwide, the majority of which are eateries.
Monteroza is a multi-faceted business managing 2,040 outlets across Japan. It is primarily a restaurant business, but it also has a complex café business, a nail salon business, a franchise operation and a meal delivery service. Rakuten Edy will first be phased in across the 24 “wip” Comic & Internet Cafés that make up its complex café business, where customers will be able to pay their charges using e-money. It is expected that all restaurants owned by Monteroza will introduce Rakuten Edy by next spring.
Rakuten Edy allows customers to earn 1 Rakuten Super Point or 1 mile with ANA for every 200 yen spent with the benefit of e-money: quick, cash-free transactions.
The companies are planning a range of joint campaigns in the aim of further boosting customer satisfaction.