Rakuten was founded as an e-commerce platform to support the sustainable development of local communities in Japan. We have since grown into a global company, yet this fundamental purpose remains unchanged, and we strive to empower people and society through our entire ecosystem made of innovative platforms and services.
Information Security and Privacy
As a company offering diverse services online, ensuring information security with appropriate protection and management of information assets is one of Rakuten’s highest management priorities.Read More
For Our Customers
We believe that our constant pursuit of quality is the foundation of our relationship of trust with customers. To maximize customer satisfaction – one of Rakuten's "5 Principles of Success – we will continue to deliver joy and excitement through products and services that go beyond their expectations.Read More
Sustainable FinTech Services
As a provider of fintech services, Rakuten plays a vital role in helping our customers conduct their financial activities with a sense of security and stability. In addition to safety and convenience, Rakuten is working towards addressing social issues through financial services.Read More