Building an Inclusive Brand at Rakuten TV Europe

"Build an inclusive brand" is one pillar of Rakuten's diversity and inclusion (D&I) vision, and in this report we focus on what the streaming platform Rakuten TV Europe is doing towards this aim. For example, its Rakuten Originals lineup of feature-length documentaries and series includes numerous stories on issues of gender equality, mental health and inclusion. Meanwhile, it held an internal event on inclusive representation in cinema, as well as giving valuable exposure on its ad-supported platform to four charitable organizations.