Rakuten Dives Into the Esports Business!

November 7, 2022
by RNN

Rakuten has hosted its first esports tournament! There is great growth potential in the esports business, from gaining new Rakuten fans, to collaborations with e-commerce and other sectors of the Rakuten Ecosystem. We spoke with event sponsors and fans about their impressions of the event as well as their expectations for Rakuten's entry into the esports market.

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Rakuten News Network (RNN) is an internal news site providing daily video news about Rakuten to the company's employees around the world.
The videos on this site, which are originally from RNN, offer an insight into the activities of the Rakuten Group and the various services its diverse workforce provides.