O2O Store for Korean Beauty Products Opened by Rakuten Ichiba in Harajuku
- January 17, 2023
- by RNN
Rakuten Group and Seeds Market have opened Kulture Market Supported by Rakuten in Laforet Harajuku department store in Tokyo in response to the recent popularity of Korean beauty products among the younger generation in Japan. The O2O (Online-to-offline) Rakuten Ichiba store showcases a range of such products and trends sold online for customers to sample, compare, and purchase in person.
About Rakuten News Network
Rakuten News Network (RNN) is an internal news site providing daily video news about Rakuten to the company's employees around the world.
The videos on this site, which are originally from RNN, offer an insight into the activities of the Rakuten Group and the various services its diverse workforce provides.