Rakuten Pasha Revolutionizes Offline Marketing

September 3, 2019
by RNN

Rakuten Pasha is a service that adopts a pay-for-success model whereby points are rewarded to users for buying target products from companies at offline stores. The idea for the service originated from Rakuten's internal startup program R-Pitch, and it was launched on February 4, 2019.
Now, Rakuten Pasha is making waves as a brand new kind of platform to revolutionize product promotion offline.

- How does Rakuten Pasha work?
- What was the background behind its creation, according to its founders?
- How is it set to change the nature of offline marketing?
- Hear what a company using Rakuten Pasha thinks of the service.

Don't miss it!

*User data is handled in accordance with Japanese laws and regulations as well as privacy policy of the Rakuten Group.

About Rakuten News Network

Rakuten News Network (RNN) is an internal news site providing daily video news about Rakuten to the company's employees around the world.
The videos on this site, which are originally from RNN, offer an insight into the activities of the Rakuten Group and the various services its diverse workforce provides.