The man branding Japan: Rakuten CEO talks with designer Kashiwa Sato

March 5, 2021
by Rakuten.today
The man branding Japan: Rakuten CEO talks with designer Kashiwa Sato

Kashiwa Sato is the designer behind some of Japan’s most globally recognizable logos ― including Rakuten’s. In February, the branding guru opened an exhibition at Roppongi’s National Art Center, Tokyo, showcasing some of his most striking and iconic work and the history behind it.  Sato is also a longtime friend of Rakuten Chairman and CEO Mickey Mikitani ― the pair have worked together for nearly …

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