Cookies are small text files that websites often store on computer hard drives or mobile devices of visitors. They are used to recognise users, enhance their shopping experience, personalise users' experience if they return to the website, and generally to improve the website and the services provided.
Types of Cookies We Use
Our Site uses first party cookies or Rakuten cookies (i.e. cookies set directly by us to your device) as well as cookies served by third parties on our behalf and can be used to recognise your computer or mobile device when it visits other websites. Third party cookies are most commonly used for website analytics or advertising purposes. Some of the cookies the Site uses only remain on your device while your browser is open (these cookies are known as 'session cookies'), while others remain for longer periods (these are known as 'permanent cookies').
The Sites uses three types of cookies:
1. Strictly Necessary Cookies
These are essential cookies that let you move around the website and use its features, such as accessing secure areas of the website. Without these cookies, certain services you have asked for cannot be provided. You can control and delete these cookies through your browser settings however if you choose to do so, then you will not be able to use the full functionality of the Site.
2. Performance Cookies
These cookies are used to collect information about how visitors use our website, including the number of anonymous visitors and which pages they visited most often. Rakuten uses this information to help us improve the performance of our website, for example, by ensuring that visitors find what they are looking for easily.
The Site uses the following Rakuten’s, Adobe Analytics, and, in the corp.rakuten.co.jp, Google Analytics cookies.
If you prefer not to accept these Adobe Analytics cookies, you can opt out from the following pages.
Rakuten’s cookies: https://rakuten.112.2o7.net/optout.html?popup=1&locale=en_US
Third party cookies: https://www.adobe.com/sea/privacy/opt-out.html
If you prefer not to accept the use of Google Analytics cookies, you can do so by installing an opt-out plug-in provided by Google at https://tools.google.com/dlpage/gaoptout?hl=en.
3. Advertising Cookies
(in English) https://global.rakuten.com/corp/careers/privacy/cookie.html
(in Japanese) https://corp.rakuten.co.jp/careers/privacy/cookie.html