Rakuten IT School NEXT 2018

Shizuoka Prefectural Fugakukan High School

Topic: Creating the "Fujinomiya" Brand

At the foot of Mt. Fuji, Fugakukan High School is a 118-year-old school located in Fujinomiya city. Taking advantage of the strengths of integrated departments, students with agricultural and commercial study backgrounds have been jointly working on initiatives leading to businesses, such as product co-development. The city already has nationwide well-known resources such as Mt. Fuji, Fujinomiya Fried Noodle, etc. but there seems to be other attractions that are not known yet. This time, in cooperation with employees from Fujinomiya City, the branding of Fujinomiya is discussed from various perspectives.

Workshop Highlights

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