Rakuten and HP Japan to Bring Rakuten AI to HP PCs

Tokyo, November 11, 2025 – Rakuten Group, Inc. and HP Japan Inc. today announced their intent to integrate Rakuten AI on-device capabilities to HP PCs across Japan. Rakuten AI is a next-generation agentic AI platform designed to enhance productivity, support smarter decision-making and enable intuitive human-AI collaboration. This is the first time that Rakuten AI will be available for use offline and online with an on-device Rakuten large language model (LLM).

The companies plan to combine cloud and on-device agents to deliver a highly responsive, dependable and private user experience. The desktop version of Rakuten AI will run Rakuten’s efficient, Japanese-optimized LLMs on HP devices, enabling private and sensitive tasks to run locally. This hybrid approach leverages intelligent routing to determine which agent and model to use whether on the cloud, edge or device. Users benefit from seamless continuity offline while minimizing cloud reliance to achieve improved performance and meaningful cost savings.

With Rakuten’s innovative agentic AI, HP Japan customers will gain access to a full spectrum of capabilities¹. In addition to general-purpose agents such as summarization, writing and translation, Rakuten offers specialized transactional agents that seamlessly guide users from intent to decision, helping them complete everyday tasks like shopping, booking travel and managing finances.

Rakuten AI acts as a gateway to over 70 Rakuten Ecosystem services and enhances daily life in Japan with language and cultural optimization while fully complying with national privacy and data security laws. Users can leverage Rakuten AI for a seamless, orchestrated experience that boosts productivity, safeguards sensitive data, and empowers creativity-online or offline.

Ting Cai, Rakuten Group Chief AI & Data Officer, stated, “This milestone collaboration with HP, a global technology leader, will empower users with enriching experiences and help to accelerate AI adoption in Japan. By integrating Rakuten AI into HP PCs, we aim to leverage intelligent routing to make powerful agentic AI accessible and useful, enabling seamless human-AI collaboration and a more intuitive user experience that enhances how people work, create and connect.”

“This joint effort demonstrates HP’s commitment to hybrid AI—bringing together powerful on-device AI with cloud-based AI to deliver practical value for customers,” said Nobuki Okado, Managing Director of HP Japan. “Together, we are providing a more secure, cost-efficient and intelligent AI experience. We are excited to deliver intuitive, personalized, agentic capabilities powered by Rakuten AI on HP PCs.”

By combining their respective strengths, Rakuten and HP Japan intend to create new value for customers with AI-powered devices and solutions. This collaboration reflects an important shift in Japan’s PC market toward practical and intelligent agentic AI devices that redefine how people work, create and connect.

From Spring to Summer 2026, the two companies plan to make Rakuten AI available pre-bundled on HP’s consumer and commercial devices in Japan.

Notes
1. Accessible capabilities vary by online and offline modes.

About Rakuten AI desktop version
The desktop version of Rakuten AI, developed by Rakuten and designed for AI PCs, is powered by Rakuten’s efficient, Japanese-optimized large language models (LLMs) integrated directly into devices. Its hybrid offline and online usage model offers privacy by running sensitive AI tasks directly on local devices, significantly reducing cloud dependency and associated costs. The Rakuten AI platform provides specialized agents and seamless access to the Rakuten Ecosystem, enhancing productivity and daily life for users.