Coexisting with COVID-19: Building a safer New Normal
Stop community spread
We will get through this together!
After months of lockdowns and preventative measures around the world, some countries and regions are beginning to arrive at the starting line of the “new normal.”
At the same time, the number of cases is rising in many countries and regions, reminding us all that we can contribute to slowing the community spread of COVID-19 by being socially responsible.
Wear a mask when you go out. Avoid crowds of people when possible. Pay attention to what’s going on around you when shopping or getting dinner. If you can, work from home. Enjoy digital entertainment at home and eat good food with your family by ordering takeout from your local restaurants.
In order to create a safer tomorrow, we need to rethink our daily habits today. Let’s build the new normal together.
Social distancing and
5 requests
Avoiding outings and social gatherings whenever possible. When you do need to go out, remember to keep an appropriate social distance from people at the grocery store, the hospital waiting room and jobs that require employees to be physically present.
Even asymptomatic people with the best of intentions can spread the virus in their communities. By acting responsibly, you might just be protecting someone from yourself.
A Thank You Message to Frontline Workers Everywhere
Special thank you message to all those who have continued working
throughout the COVID-19 pandemic in order to keep society going.
Rakuten Group Initiatives
Last Updated: June 30, 2020
- June 2020
- May 2020
- April 2020
- March 2020
June 2020
Extended the periods for "Mobile Choice Upgrade" and "Telecommuting introduction support program."
- June 1, 2020
- Rakuten Communications
- Japan Initiatives
Rakuten launched solutions to support offline/online hybrid live events by combining Rakuten Ticket and Rakuten TV
- June 2, 2020
- Rakuten Ticket
- Japan Initiatives
Established the "Tohoku Hero Award" to support frontline workers in the Tohoku region of Japan working to beat COVID-19.
- June 2, 2020
- Tohoku Rakuten Golden Eagles
- Japan Initiatives
Launched a campaign donating the proceeds from the sales of sponsored food products to medical facilities in Kobe.
- June 3, 2020
- Vissel Kobe
- Japan Initiatives
Rakuten GORA created a list of COVID-19 countermeasures being taken by golf courses across Japan.
- June 30, 2020
- Rakuten GORA
- Japan Initiatives
The Rakuten Securities "Toushiru" investment blog delivers articles about changes in the investment world due to the impact of the COVID-19 pandemic and how investors can respond.
- June 2020
- Rakuten Securities
- Japan Initiatives
Launched a special website for fans outling COVID-19 preventive measures and how fans can help.
- June 2020
- Tohoku Rakuten Golden Eagles
- Japan Initiatives
May 2020
Launched Rakuten Realtime Takeout, a service that enables customers to pre-order and pay for products from restaurants.
- May 7, 2020
- Rakuten Realtime Takeout
- Japan Initiatives
Rakuten Pay unveiled a special site where customers can browse shops providing takeout services.
- May 14, 2020
- Rakuten Pay
- Japan Initiatives
Donated 3,000 ponchos to Miyagi Prefecture.
- May 15, 2020
- Tohoku Rakuten Golden Eagles
- Japan Initiatives
Rakuten worked with brand ambassadors Stephen Curry (Golden State Warriors), Andrés Iniesta (Vissel Kobe) and Marie Kondo (KonMari) to inspire fans to find creative ways to stay positive while at home through short, home-made videos shared on social media.
Stephen Curry：YoutubeAndres Iniesta：instagram
Marie Kondo：facebook
- May 22, 2020
- Rakuten Sports
- Global Initiatives
Launched a telework support feature site listing accommodation facilities with Wi-Fi, furniture and other amenities necessary for telewory.
- May 2020
- Vacation STAY
- Japan Initiatives
April 2020
Launnched a special social distancing initiative.
- April 3, 2020
- Rakuten Group
- Global Initiatives
Rakuten Super Logistics worked with DEFY to donate to Feeding America Foodbanks.
- April 6, 2020
- Rakuten Super Logistics (U.S.)
- Global Initiatives
Rakuten Minshu launched a special page entitled, “Let's job hunt from home! A summary of companies hiring online (for 2021 graduates)."
- April 10, 2020
- Rakuten Minshu
- Japan Initiatives
Launched Rakuten Takeout, a free platform that supports local restaurants by providing takeout services. Rakuten is providing this platform for free to local restaurants until November 1.
- April 13, 2020
- Rakuten Takeout
- Japan Initiatives
Rakuten Clutch Special Charity Fund now accepting donations for COVID-19 crisis response.
- April 14, 2020
- Rakuten Clutch Special Charity Fund
- Japan Initiatives
Started offering #TravelExperiencceAtHome content.
- April 30, 2020
- Rakuten Travel
- Japan Initiatives
Launched a COVID-19 Resource Center with updates for its retailer and publishing partners based on the company’s data and insights.
- April 2020
- Rakuten Advertising
- Japan Initiatives
Rakuten Travel started initiatives to enhance reservation functions and expand accommodation plans so that travelers can enjoy their trips with peace of mind.
- April 2020
- Rakuten Travel
- Japan Initiatives
Launched a site introducing items that enhance time at home, such as luxury gourmet food, interior items and more.
- April 2020
- Rakuten Ichiba
- Japan Initiatives
Started contactless delivery.
- April 2020
- Rakuten EXPRESS
- Japan Initiatives
Emergency initiative related to COVID-19: Support merchants and the food retail industry by eating delicious food from across Japan.
- April 2020
- Rakuten Ichiba
- Japan Initiatives
March 2020
Rakuten ABCmouse English Learning Academy for Children offered to businesses for free for a limited time
- March 6, 2020
- Rakuten Super English
- Japan Initiatives
Launched the #StayHomeandRead campaign in more than 27 countries in North America, the EU, Asia and more, working with publishers and governments to offer people a wide assortment of books from free to deeply discounted in order to encourage people to stay in. Kobo gave away more than 10 million books worldwide in 30 days.
- March 11, 2020
- Rakuten Kobo
- Global Initiatives
Supported travel facilities by allowing travelers to make payments for domestic travel accommodation services 1 week in advance.
- March 12, 2020
- Rakuten Travel
- Japan Initiatives
Special measures for customers affected by the spread of COVID-19
- March 13, 2020
- Rakuten General Insurance
- Japan Initiatives
Announcement regarding the handling of regular hospital visits due to the spread of COVID-19 (period extension)
- March 14, 2020
- Rakuten Pet Insurance
- Japan Initiatives
Announcement regarding the handling of insurance payments due to COVID-19
- March 14, 2020
- Rakuten Life Insurance
- Japan Initiatives
Rakuten Group shares messages of encouragement from athletes: "Empower Japan" video.
- March 16, 2020
- Rakuten
- Japan Initiatives
Rakuten Viber also created Viber communities for teachers, providing relevant and handy information to teachers looking for conventional educational alternatives to over 206,000 members to date.
- March 18, 2020
- Rakuten Viber
- Global Initiatives
Rakuten TV added over 100 movies to its video streaming platform available to be viewed free of charge in a number of European countries impacted by the COVID-19 lockdown. The platform has also provided high-profile movies through video-on-demand during the theatrical release period. The company also took part in a CSR activity with one of the main hospitals in Barcelona, donating tablets and movies to patients who cannot see their relatives due to COVID-19 medical quarantine.
- March 19-20, 2020
- Rakuten TV
- Global Initiatives
Rakuten Mobile and Rakuten Communications announced that they would extend the payment deadline of mobile, internet and electricity service bills for customers struggling to pay on time.
- March 24, 2020
- Rakuten Mobile
- Global Initiatives
Tohoku Rakuten Golden Eagles delivered video content starring their official mascots, Clutch, Clutchina and Switch for children affected by school closings.
- March 30, 2020
- Tohoku Rakuten Golden Eagles
- Japan Initiatives
Ran a campaign in March in support of small businesses and members by giving them more Cash Back when they need it most.
- March 31, 2020
- Rakuten Rewards
- Global Initiatives
Offered new merchants a zero-cost subscription fee for the first year for merchants with offline stores or for those impacted by the COVID-19 lockdown.
- March to April, 2020
- Rakuten (Germany)
- Global Initiatives
