How Rakuten Ichiba Supports International Merchants in Korea

Rakuten Ichiba supports international merchants by helping them grow, as evidenced by Korean merchants increasing sales nearly 15-fold and winning top awards. Fueling this success, international E-Commerce Consultants like Jongwon provide data-driven and cross-cultural guidance to brands like medicube, while other team members like Sungjun operate the newly established RMS Academy for platform training. Beyond these initiatives, Rakuten continues to strengthen its Korean presence through events like the K-beauty Conference and strategic financial investments in local brands.