Sustainability App Turns EMEA Employees into Influencers

February 10, 2021
by RNN

As Rakuten aims to become a leader in the sustainability field, we focus on a first-of-its-kind initiative by the company in the EMEA (Europe, Middle East & Africa) region: a sustainability app, "Shift by Rakuten," which was launched for employees in the region in November 2020. In this report, hear from key figures behind the app's development about how this dynamic new tool can help employees to make environmentally sustainable decisions at work and at home.

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Rakuten News Network (RNN) is an internal news site providing daily video news about Rakuten to the company's employees around the world.
The videos on this site, which are originally from RNN, offer an insight into the activities of the Rakuten Group and the various services its diverse workforce provides.