"Rakuten Fashion" Strategy Aims to Take Japanese Fashion Global

October 10, 2019
by RNN

A press conference was held to announce details of the upcoming “Rakuten Fashion Week TOKYO,” as well as the new fashion-related strategy of the Rakuten Group.

TOKYO Fashion Week, which takes place every autumn and spring, is set to be rebranded as "Rakuten Fashion Week TOKYO" starting from its 29th edition in October 2019, as Rakuten takes over as main sponsor. We bring all the key info and comments from the press conference and reception party ahead of the event.

- What is the new concept and strategy of Rakuten Fashion?
- What did leading figures from the fashion industry and beyond have to say about their expectations for Rakuten's evolving fashion business?

Don't miss this report for an insight into Rakuten's ambitions to empower the fashion industry in Japan!

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