Rakuten Leads the Way in Data Protection Efforts

December 26, 2017
by RNN

While Rakuten boasts a wealth of personal data from its millions of members over the world, this valuable asset must be protected as a top priority. This report looks at one way in which Rakuten is setting an example for data protection standards.
The strictest data protection standards are in Europe, where a new law, the General Data Protection Regulation (GDPR) will be introduced from May 2018, applying to all companies handling EU citizens' personal data. Non-compliance of this could result in fines equating to 4% of global turnover, or 30 billion yen for Rakuten. A significant step in Rakuten's data protection effort was achieved in December 2016, when the EU approved our application to implement Binding Corporate Rules (BCR) – the first Japanese company to reach this high standard.
Watch this video to find out why data protection is key to Rakuten's vision of a global membership.

About Rakuten News Network

Rakuten News Network (RNN) is an internal news site providing daily video news about Rakuten to the company's employees around the world.
The videos on this site, which are originally from RNN, offer an insight into the activities of the Rakuten Group and the various services its diverse workforce provides.

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