On July 15, 2016, Rakuten opened its first beach cafe, the "Rakuten Beach CAFE," in Enoshima, a small island off the Shonan coast, and many visitors enjoyed its service over the following month-and-a-half, up to August 31.
Enoshima is a popular beach and tourist spot south of Tokyo, boasting an average of 850,000 visitors per year. The Rakuten Beach CAFE offered a comfortable space with sofas and other items sold on Rakuten Ichiba, as well as menus making use of popular food and delicacies from Rakuten Ichiba, making for a unique and fun Rakuten-themed summer experience!
Check out this video to hear from many of the customers who enjoyed their day at the Rakuten Beach CAFE!
About Rakuten News Network
Rakuten News Network (RNN) is an internal news site providing daily video news about Rakuten to the company's employees around the world.
The videos on this site, which are originally from RNN, offer an insight into the activities of the Rakuten Group and the various services its diverse workforce provides.