The Tohoku Rakuten Golden Eagles baseball team makes their home in Sendai City, Miyagi Prefecture. In the 2015 season, they kicked off two new efforts through which to win the hearts of everyone coming to the stadium and make them Rakuten Eagles fans.
"I've never seen any other teams provide this kind of service before!" What kind of service could earn such praise? RNN went to Sendai to see the "ultimate omotenashi (hospitality)" that the team is offering to strengthen their roots in the local community.
About Rakuten News Network
Rakuten News Network (RNN) is an internal news site providing daily video news about Rakuten to the company's employees around the world.
The videos on this site, which are originally from RNN, offer an insight into the activities of the Rakuten Group and the various services its diverse workforce provides.