Rakuten Expo: Mickey Mikitani on the Rakuten Mobile Triangle Strategy

September 29, 2021
by Rakuten.today
Rakuten Expo: Mickey Mikitani on the Rakuten Mobile Triangle Strategy

Excerpted from an address by Rakuten Group Chairman and CEO, Mickey Mikitani, to Rakuten Ichiba merchants at Rakuten Expo 2021. “Last summer we experienced a tremendous surge in customer demand, spurred by COVID-19. Now, even in the wake of that remarkable growth, we’re seeing a sustained 17% increase year-over-year. Our two-year compound annual growth rate …