its 25th anniversary.
What kind of
done in the past?
Rakuten Ichiba was born in 1997.
What kind of life have you
led and what kind of shopping
have you done in the past 25 years?
Your Rakuten purchase and
listing records is
a part of your personal history.
In this site, we will interview
various shops and people
about their “Rakuten history” and
their outlook towards the future.
Your Rakuten Shopping History
Gratitude to all of the merchants who opened their store, saying, “I don’t know much about Rakuten Ichiba, but…”
Founded Rakuten with Mickey Mikitani and hustled as vice president. Shinnosuke Honjo, who launched Karuizawa Kazakoshi Gakuen after retiring from the company, first bought sunflowers at Rakuten Ichiba.
Thanks to our customers,who have enjoyed working with us ever since we only had one product to offer.
Yaho Brewing, which has led the craft beer boom in Japan with its Yona Yona Ale, was founded in 1997, just like Rakuten. What does it mean to create a store that not only sells but also entertains customers?