New Year Coffee Talk: Rakuten European Insights with Cedric

RNN took the opportunity to sit down with two of Rakuten Group's global leaders for an in-depth chat on their businesses' year-end activities and the year ahead at the start of 2025. In the second of these interviews, Cedric Dufour, CEO of Rakuten France and Rakuten TV Europe, shares the strategies behind Rakuten France's record-breaking Black Week e-commerce sales, highlights the launch of Rakuten TV Enterprise Services, and discusses the company's ESG (environmental, social and governance) achievements. The chat also covers upcoming plans for both companies and his personal resolution for 2025.